Best way to track Twitter and Facebook Traffic
We the Internet Marketers use Twitter, Digg, StumbleUpon, Facebook, and LinkedIn often. We market products and services with full efforts. But at the end of the month when people ask us what did you do last month? We have no answers.
There are no defined performance criteria and metrices, and we face the same problem again and again. More to that Google Analytics, Alexa.com, Compete.com etc dont show the real picture. The numbers are always lower than actual. This adds more pain.
URL shorteners solve some problem. They show us the clicks on the short URLs and other site level statistics too. But what they miss is the actual click from my short URLs. What I mean here is if five of us shorten a long URL, we all get the same short URL. The clicks number shown is the total clicks the article got, and there is no way to measure the effectiveness of each individual marketer.
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